US Department of Housing and Urban Development has accused Facebook of violating the Fair Housing Act, saying that the company has encouraged, managed and caused housing discrimination through targeted ads. The complaint follows a complaint filed by the ministry against Facebook in August, according to Engadget.
“Facebook discriminates against people based on who they are and where they live,” said Ben Carson, Minister of Housing and Urban Development. “Using computers to limit a person’s housing choices is as discriminatory as closing a door to someone. “
The ministry accuses Facebook of allowing advertisers to exclude certain categories of people from viewing ads, including parents, people born outside the United States, non-Christians and those interested in Spanish culture. Facebook also allows advertisers to show ads only to men or women, People in some areas see ads.
The ministry hopes to “address the issues of equitable housing that has not been resolved in relation to advertising practices on Facebook, and mitigate the damage caused by Facebook and is still causing it.
Facebook has settled the case for discriminatory advertising this month, saying it will limit targeting options for credit, employment and housing ads, and removed about 5,000 other targeting options in August.